Boutique Clothing Websites, Women's clothing manufacturers

Valentine’s Day is on Saturday but most retailers have been gearing up to it for several weeks. I received my first Valentine’s promotional email on January 19, close to a month before the day itself. The culprit was Saks Fifth Avenue, which sent two further Valentine’s Day emails before February 1. It wasn’t alone though. Eight other fashion retailers have also sent me messages aimed at giving me inspiration for romantic gifts. To find out what’s going on here’s a look at the different email creatives. And to be clear, I have an inbox set up that just receives newsletters from around 20 US and UK fashion retailers, which is where these are taken from. For more on this topic, read our posts on how fashion ecommerce brands use email marketing or download our Email Marketing Industry Census. Saks Fifth Avenue Saks has been the most eager retailer in terms of email marketing and has also setup its own Valentine’s Day gift guide. We commonly see this type of gif...